Do you find yourself lost amid the diversity of Helium 10 pricing?
Do you find it difficult to determine the most appropriate plan for your business needs?
Not anymore! I have explained the Helium 10 pricing structure in detail and what you will get when you subscribe to each plan. This will help you choose the perfect plan that matches your business goals and budget.
Before we dive into the details of each plan, let’s take a look at the pricing options and membership plans available on the Helium 10 platform.
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Helium 10 Pricing Plans
Regardless of the free plan, Helium 10 offers four main subscription plans: Starter $39/month, Platinum $99/month, Diamond 279$/month, and Supercharge Your Brand $999/month.
Each plan is designed to meet the needs of sellers at different levels, with each plan including a set of specialized tools and features.
You can pay your subscription costs monthly or annually, but paying annually saves you up to 25% per month.
In addition, whether you pay monthly or annually, you can get a 10% discount for life or a 20% discount for six months.
Here’s a quick comparison table for Helium plans:
Comparison Criteria | Starter Plan | Platinum Plan | Diamond Plan | Supercharge Your Brand |
Monthly price | $39/month | $99/month | $279/month | $999 |
Annual Price | $29/month | $79/month | $229/month | $11.988 |
Multi-User Login | 1 | 1 | 5 | 25 |
Connected Seller Accounts | 2 | 2 | 5 | 25 |
After subscribing, Helium 10 allows users to enhance their subscriptions to access advanced features and educational resources through other powerful add-ons (which will be explained later).
Helium 10 has not ended there; the most extensive offer has been produced, and it is a “Enterprise Plan” designed exclusively for larger businesses and organizations that require sophisticated features and higher data limits.
Wait! Do you want to access only a specific tool within Helium 10 without subscribing to one of the comprehensive plans? Of course, you can do this with the option “Create a Custom A La Carte Plan,” which will allow you to customize your membership to include only certain tools that suit your requirements and budget.
Let’s proceed to detail each plan separately.
Helium 10 Plans
1. Helium 10 Fre Plan
Helium 10 offers a free plan that allows you to explore and test some of its key features at no cost. This plan is intended to give users a glimpse of Helium 10’s capabilities before committing to a paid subscription, allowing you to try the program and see if it meets your needs.
Free accounts have no validity period and will remain active for life, but there are restrictions on the use of most tools compared to paid plans. Therefore, if you are serious about starting or growing your business on Amazon or Walmart, I recommend that you upgrade to one of the paid plans.
Here’s what comes with the free Helium 10 plan
Tools access | Conditions for Amazon | Conditions for Walmart |
Product Research | ||
Black Box | 5 Lifetime Uses | |
Product Launchpad | 5 Lifetime Uses | |
Xray (Chrome Extension) | 10 requests | 1,000 requests |
Keyword Research | ||
Cerebro | Demo Use Only | Demo Use Only |
Magnet | Demo Use Only | Demo Use Only |
Listing Optimization | ||
Frankenstein | 30 day use | |
Scribbles | 30 day use | |
Listing Builder | 2 product listings | |
Listing Analyzer | 2 Monthly Uses | |
Operations | ||
Alerts | 2 ASINs | |
Inventory Management | Limited 30 days | |
Analytics | ||
Market Tracker | 1 Market | |
Profits | Limited 30-day use | Limited 30-day use |
2. Helium 10 Starter Plan – Starting at $39/mo, Annual $339
The Starter Plan from Helium 10 is specifically designed for new sellers who are just beginning their journey in the world of e-commerce on Amazon or Walmart.
At $39 a month, this plan is affordable for beginners, making it an ideal choice for people with a limited budget who want to access the capabilities and features of the Helium 10 platform without needing to subscribe to higher-tier plans.
Considering the features, this package provides users with access to the basic tools they require in the first steps, such as the Black Box tool to search for profitable products, Cerebro and Magnet to search for related keywords, Scribbes to build and optimize the product listing, and others, but with limited use.
Here are the tools included in the Helium Starter plan, along with the usage conditions:
Tools access | Conditions for Amazon | Conditions for Walmart |
Product Research | ||
Black Box | 20 Uses | |
Product Launchpad | 5 uses | |
Xray (Chrome Extension) | 5,000 requests | 5,000 requests |
Keyword Research | ||
Cerebro | 2 Daily Uses | 2 Daily Uses |
Magnet | 2 Daily Uses | 2 Daily Uses |
Misspellinator | 20 uses | |
Listing Optimization | ||
Frankenstein | 30 Day Trial | |
Scribbles | 30 Day Trial | |
Listing Builder | 2 product listings | |
Listing Analyzer | 2 Monthly Uses | |
Operations | ||
Alerts | 2 ASINs | |
Inventory Management | 1 Use | |
Analytics | ||
Market Tracker | 1 Market | |
Profits | Unlimited use | 90 Days |
3. Helium Platinum Plan $99/mo, Annual $948
The Platinum plan, priced at $97 per month, is the most popular option among Amazon and Walmart sellers.
This plan provides comprehensive access to all the tools available in Helium 10, making it an ideal choice for vendors looking to expand their existing businesses, especially those who need more advanced tools and higher usage limits compared to the Starter plan.
It is also recommended for sellers who already have a business on Amazon or Walmart but have not used Helium 10 software and are seeking to grow their business with comprehensive tools that support their efforts.
Here are the tools included in the Helium Platinum plan, along with the usage conditions:
Tool access | Conditions for Amazon | Conditions for Walmart |
---|---|---|
Product Research | ||
Black Box | 250 Uses/day | _ |
Product Launchpad | 50 Market | _ |
Trendster | Full Access | _ |
Xray (Chrome Extension) | 5,000 requests | 5,000 requests |
Keyword Research | ||
Magnet | 150 daily uses | 150 daily uses |
Cerebro | 250 daily uses | 2 daily uses |
Misspellinator | Unlimited use | _ |
Listing Optimization | ||
Frankenstein | Full Access | _ |
Scribbles | Full Access | _ |
Listing Analyzer | 50 Searches per Month | _ |
Listing Builder | 20 Product Listings | _ |
Index Checker | 150 Uses | _ |
Operations | ||
Alerts | 20 ASINs | _ |
Inventory Management | 40 SKUs | _ |
Follow-up | 5,000 Emails/Month | _ |
Analytics | ||
Keyword Tracker | 500 Keywords | 100 Keywords |
Market Tracker | 3 Markets | _ |
Profits | Unlimited use | 90 Days |
Marketing | ||
Portals . QR Codes . Product Inserts | 10 Codes/10,000 Scans per Month Unlimited use | _ |
One of the most attractive components of this plan is that individuals can learn from successful sellers by accessing the Freedom Ticket course, which is considered the best Amazon FBA course on the market.
The value of this course, alone, is $997, and it comes as a complement to the Platinum plan; that is, if you subscribe to the Platinum plan at a price of $97, you will get a Freedom Ticket course free without having to pay its fees estimated at $997, which is like hitting two birds with one stone, especially for those who are just starting out in selling and need a unique set of tools in addition to a comprehensive Amazon FBA course.
Additional Perks of the Platinum Plan:
- Dashboard Access: Customizable smart dashboard for sellers & brands
- My Products (20ASINs) : Number of tracked ASINs eligible for insights and
- Amazon PPC Academy: A comprehensive course that teaches you how to effectively manage and optimize your Amazon PPC (Pay-Per-Click) campaigns to maximize your advertising ROI.
- Advanced Brand Analytics (ABA) and keyword sales: Two very important metrics that express keyword performance (you will find them when you use the Magnet and Cearabro tools).
4. Helium 10 Diamond Plan – Starting at $279/mo, Annual $2748
The Helium 10 Diamond plan costs $239 and is meant for professional sellers looking to build and manage their businesses efficiently. We are talking here about brands and top sellers who manage a large number of products in different markets, which makes them need the complete Helium 10 package in order to expand further and maximize their e-commerce potential.
This plan offers all the advantages of the Platinum plan, but in a more flexible form in terms of use.
Some basic features of the Diamond plan:
- Market Tracker, Up to 5 Markets.
- Send customers up to 15,000 emails per month using the follow-up tool.
- Inventory management of up to 10,000 storage units.
- Monitor up to 2,500 keywords to enhance product performance through listing optimization.
Here are the tools included in the Helium Diamond plan, along with the usage conditions:
Tool access | Conditions for Amazon | Conditions for Walmart |
---|---|---|
Product Research | ||
Black Box | 250 Uses/day | _ |
Product Launchpad | 50 Market | _ |
Trendster | Unlimited use | _ |
Xray (Chrome Extension) | 5,000 requests | 5,000 requests |
Keyword Research | ||
Magnet | 150 daily uses | 150 daily uses |
Cerebro | 250 daily uses | 250 daily uses |
Misspellinator | Unlimited use | |
Listing Optimization | ||
Frankenstein | Unlimited use | _ |
Scribbles | Unlimited use | _ |
Listing Analyzer | 150 Searches per Month | _ |
Listing Builder | 300 Product Listings | _ |
Index Checker | 300 Uses per Month | _ |
Operations | ||
Alerts | 200 ASINs | _ |
Inventory Management | 10,000 SKUs | _ |
Follow-up | 15,000 Emails/Month | _ |
Refund Genie | Unlimited use | |
Analytics | ||
Keyword Tracker | 2500 Keywords | 250 keywords |
Market Tracker | 5 Markets | _ |
Profits | Unlimited use | Full Access |
Marketing | ||
Portals . Portals Landing Page . Portals QR Codes . Portals Product Inserts | Builder 6 Portals 40 Codes/100,000 Scans per Month Unlimited use | _ |
Includes all the additional perks of the Platinum plan plus:
- My Products (1000 ASINs): Number of tracked ASINs eligible for insights and metrics.
- Insights & Recommendations: Personalized, actionable insights to maximize growth.
- Exit Ticket: E-Commerce Business Exit Strategy
- Business Valuation: calculates the current worth of your e-commerce brand using metrics like growth rate, profitability, and market trends.
5. Helium 10 Supercharge Your Brand Plan – $999/mo, Annual $11,988
Specifically for the high level of business, the Supercharge Your Brand plan was created to be more comprehensive and was offered as an alternative to the Helium 10 Elite plan that was recently converted into a subscription enhancement add-on.
This plan was designed to suit the needs of major enterprises and vendors with a growing business and many tasks that require additional functionality and flexibility while using Helium 10 tools. This plan is ideal for those who need advanced capabilities and multi-user accessibility to handle complex operations.
In addition to the intensive use of tools, the plan includes monthly training from experts so that sellers can keep abreast of the latest changes and the latest strategies.
Some basic features of the Supercharge Your Brand plan:
- Full access to the add-ons Market Tracker 360, Adtomic, and Elite.
- Market Tracker, Up to 15 Markets.
- Reclaim up to 3% of your annual revenue with the new feature “Managed Refund Service”.
- Send customers up to 50,000 emails per month using the follow-up tool.
- Expanded Automagical Insights on 5,000 Products
- 500 uses Cerebro software for in-depth keyword searching.
- Track up to 10,000 keywords to improve your lists and enhance visibility.
- Connect up to 25 seller accounts on Amazon or Walmart Marketplace.
- Multi-user accessibility, allowing your team to collaborate efficiently.
- Comprehensive product search tools, including 500 uses of the Black Box and 5000 requests for the Xray.
Here are the tools included in the Helium Supercharge YB plan, along with the usage conditions:
Tool access | Conditions for Amazon | Conditions for Walmart |
---|---|---|
Product Research | ||
Black Box | 500 Uses/day | _ |
Product Launchpad | 50 Market | _ |
Trendster | Unlimited use | _ |
Xray (Chrome Extension) | 5,000 requests | 5,000 requests |
Keyword Research | ||
Magnet | 150 uses | 150 uses |
Cerebro | 500 uses | 500 uses |
Misspellinator | Unlimited use | _ |
Listing Optimization | ||
Frankenstein | Full Access | _ |
Scribbles | Full Access | _ |
Listing Analyzer | 300 Searches per Month | _ |
Listing Builder | 300 product listings | _ |
Index Checker | 300 Uses per Month | _ |
Operations | ||
Alerts | 5,000 ASINs | _ |
Inventory Management | 10,000 SKUs | _ |
Follow-up | 50,000 Emails/Month | _ |
Analytics | ||
Keyword Tracker | 10,000 Keywords | 250 keywords |
Market Tracker | 15 Markets | _ |
Market Tracker 360 | 5 Markets in the Americas Region | _ |
Profits | Unlimited use | Full Access |
Marketing | ||
Portals . Portals Landing Page . Portals QR Codes . Portals Product Inserts | Builder 9 Portals 50 Codes/100,000 Scans per Month Full Access | _ |
Includes all the additional perks of the Diamond plan plus:
- Monthly Expert Training: This includes live online training sessions with top industry experts.
- In-Person Workshops: These are quarterly events where you can gain high-level knowledge and network with other sellers.
- Private Facebook Group: exclusive group allows members to interact, share experiences, and get advice from other successful sellers.
To subscribe to this plan, you will have to book a demo slot with Helium 10.
6. Helium 10 Entreprise Plan – Custom
Supercharge Your Brand plan is not comprehensive enough and does not meet your big and institutional needs exactly the way you want? There is a more comprehensive solution: the Helium 10 Enterprise Plan.
The Enterprise plan in Helium 10 is designed for big brands, agencies, and high-volume sellers who need comprehensive and customizable solutions to manage and grow their e-commerce businesses. This plan is ideal for those who need advanced features, higher usage limits, and dedicated support.
Here are key features of the Enterprise Plan:
- Customized solutions tailored to your specific business needs.
- API access and bulk reporting capabilities for more efficient data management.
- Increased limits for connected accounts, Market Tracker, and keywords tracked.
- Advanced PPC management with Adtomic, Helium 10’s AI-powered PPC solution.
- Comprehensive competitive intelligence is available with Market Tracker 360.
- Managed Refund Service to recover FBA reimbursements with minimal effort.
- Exclusive training and networking opportunities are available through Helium 10 Elite.
This plan is highly customizable, so you won’t find its own pricing table on the Helium 10 page.
To subscribe to the Enterprise plan, you need to schedule a demo with the Helium 10 team. During the demo, you can discuss your specific business needs and receive a personalized quote based on the features and limits you need.
You can start this process by visiting the Helium 10 Enterprise page.
Add-ons to enhance the Helium 10 subscription
As mentioned at the beginning, Helium 10 powerful offers additional functions to enhance your subscription and access educational resources and advanced features to improve and grow your business.
First, here’s an overview of each tool:
- Adtomic: is Helium 10’s advanced Amazon PPC (Pay-Per-Click) management software.
- Keyword Tracker: This tool helps you monitor the performance of your keywords on Amazon, providing insights into ranking changes and trends over time.
- Market Tracker 360: An advanced market intelligence tool that offers comprehensive insights into your market, competitors, and product performance, helping you make data-driven decisions.
- Elite: A premium membership tier that includes exclusive benefits like advanced training, access to elite-only tools, and networking opportunities with top Amazon sellers.
- Monthly Expert Training: Regular training sessions led by industry experts will help you stay updated on the latest strategies and best practices for Amazon selling.
- In-Person Workshops: hands-on workshops where you can learn directly from experts and network with other sellers.
- Private Facebook Group: An exclusive community where you can connect with other Helium 10 users, share experiences, and get support.
The possibility of enhancing your subscription is determined by the plan to which you subscribe, because there are plans that are allowed to be enhanced with these add-ons and others that are not, with the exception of the Enterprise plan, because these add-ons are available with the Enterprise plan, so you won’t need to buy them to enhance your subscription.. As shown in this table:
Add-ons | Starter Plan | Platinum Plan | Diamond Plan | Supercharge YB Plan |
Adtomic | Add-on Starting at $199/mo | Add-on Starting at $199/mo | Add-on Starting at $199/mo | ✅ |
Keyword Tracker | ❌ | Add-on Starting at $19/mo | Add-on Starting at $19/mo | ✅ |
Market Tracker 360 | ❌ | ❌ | Add-on Starting at $500/mo | ✅ |
Elite | ❌ | ❌ | Add-on Starting at $99/mo | ✅ |
Monthly Expert Training | ❌ | ❌ | Add-on Starting at $99/mo | ✅ |
In-Person Workshops | ❌ | ❌ | Add-on Starting at $99/mo | ✅ |
Private Facebook Group | ❌ | ❌ | Add-on Starting at $99/mo | ✅ |
7. Helium 10 A La Carte plan
The Helium 10 “A La Carte plan” is a flexible subscription model that allows sellers to choose and pay for only the gadgets they need, with the free plan as a base.
Unlike previous traditional plans, this option provides greater control over your spending and ensures that you don’t pay for features you don’t use, and you can also add or remove tools as your business grows or changes.
The pricing of this plan is custom; each tool has its own pricing, so you only pay for the tools you select.
Here’s the Helium 10 pricing for tools in the a la carte plan:
Tools | Cost |
Blak Box | $39 / month |
Cerebro | $39 / month |
Keyword Traker | $59 / month |
Magnet | $39 / month |
Alerts | $39 / month |
Refund Genie | $99 / month |
Xray | |
Profits | $39 / month |
Regarding the limitations of using each tool under this package, I was unable to find information in my Helium 10 account. But when I called customer care, they informed me that the usage limitations for each tool in this plan are the same as in the platinum plan.
For me, Helium 10 pricing for its main tools within this plan is rather high. However, it might be ideal for beginners on their journey. They can start by purchasing the Xray extension or the Black Box tool to search for profitable products as the first step. After that, they can upgrade to one of the main plans, depending on how their business progresses.
Follow-Up Email Limit Boosters
Helium 10 follow-up email limit enhancers are an optional addition that allows you to increase the number of automatic emails you can send to your customers through the follow-up tool. This tool is designed to help Amazon sellers automate their customer communications, such as requesting product reviews, providing usage tips, and improving overall customer service.
By using these boosters, you can go beyond the standard email limits set by Helium 10, allowing you to reach more customers and improve your brand reputation and customer satisfaction.
Assuming you are a platinum plan subscriber, you have the ability to send 5000 emails using the follow-up tool. In return, you have more purchases than this number, which requires more emails. You can take advantage of this addition and buy more emails without having to upgrade your subscription and incur more expenses for other features that you do not need.
Here is the Helium 10 price for this add-on:
Conclusion: Which Helium 10 plan is right for you?
Choosing the perfect Helium 10 plan may seem confusing with many options and features, but after reading this article, in which we collected all the information about the pricing and subscriptions of Helium 10, we hope that the vision has become clear to you and you can now choose the right plan or subscription for your business and your needs comfortably.
But if you are not yet sure about your last choice, consider these questions:
- How many products do you sell, or plan to sell?
- What are your primary business goals (for example, increasing sales, launching new products, optimizing pay per click)?
- What is your budget for Amazon seller tools?
By answering these questions, you can determine which Helium 10 plan best matches your business needs.
Here are the details of each plan, in a nutshell:
- Free plan: not practical but suitable for exploring helium-10 and testing some of its key features at no cost.
- Starter plan: affordable and suitable for those who are just starting their journey and need basic tools to get started.
- Platinum plan: the most popular option, combining the education of beginners through the Freedom Ticket course with universal access to advanced tools and features that a professional seller needs to improve and grow his business.
- Diamond Plan: suitable for established sellers with multiple product lines seeking to improve and develop PPC advertising campaigns.
- Supercharge Your Brand: specially designed for brands seeking to build a strong presence on Amazon. Includes advanced features for brand protection, development, and growth.
- Enterprise: Especially for big brands and high-volume enterprises that need advanced features, higher usage limits, and dedicated support.
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